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Welcome to the Instagram blog! See how Instagrammers are capturing and sharing the world's moments through photo and video features, user spotlights, tips and news from Instagram HQ.

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spotlight, romania, Location Feature, User Feature,

Spotlight: Romania

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in California to every corner of the globe. In this series we highlight Instagrammers from countries and cities with thriving communities.

"Every known superstition in the world is gathered into the horse-shoe of the Carpathians, as if it were the centre of some sort of imaginative whirlpool." — Bram Stoker’s Dracula.

With the Carpathian mountains arcing across its center and the river Danube running along its southern region, Romania is a country of vast and hilly peaks and luscious wetlands.

A history steeped in folklore, Romania’s rural and remote landscape served as the fictional home of Bram Stoker’s famous vampire, Count Dracula. With numerous hilltop castles such as Bran Castle, as well as the fairytale turrets of King Carol I’s Peleş Castle in Transylvania, it comes as little surprise that Romania has ignited the imagination of so many.

For a closer look at Romania’s haunting landscapes and bustling cities through the lenses of just a few of the many Instagrammers that live there, follow:

  • Lorant Pandea, Transylvania photographer – @lorantpandea
  • Oana Befort, graphic designer and illustrator in Bucharest – @oanabefort
  • Lavinia Cernău, photographer in Cluj-Napoca – @lavinia_cernau
  • Liviu Ratiu, photographer in Cluj-Napoca – @liviuratiu
  • Raluca Tămaș, journalist in Bucharest – @raltamas

For a closer look at Romania, explore the country through some of its most popular and picturesque destinations:

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spotlight, st. petersburg, Location Feature,

Spotlight: St. Petersburg

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series we’ll highlight top users from countries and cities with thriving Instagram communities.

"Rocks or stones, explain it as you want, but there is a mystery to St. Petersburg—it really affects your soul." Joseph Brodsky.

St. Petersburg is often called the cultural capital of Russia, but Russian poets such as Joseph Brodsky have highlighted that there is something even more special to the city. With a population of 5,000,000, for several centuries St. Petersburg has been a center for creative people to come together from throughout Russia. Now, the city is home to a growing Instagram community organizing InstaMeets and gatherings.

Want to see St Petersburg for yourself? We’ve gathered together a group of our favorite Instagrammers sharing photos and videos from the heart of St. Petersburg:

  • Vera Rolle, rooftops and nature – @verarolle
  • Maka Smirnova, foggy landscapes – @maka_smirnova
  • Stanislav Liepa, portraits and cityscapes – @liepa_s
  • Danya, portraits and InstaMeets – @tertiusalio

To explore the city in depth, you can also browse the location pages for some of St. Petersburg’s most popular landmarks:

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spotlight, user feature, kenya,

Spotlight: Kenya

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series we highlight Instagrammers from countries and cities with thriving communities.

On the eastern coast of the African continent sits Kenya, a country of 44 million that straddles the Earth’s equator.

In addition to its diverse and picturesque scenery—from the 5,188m (17,021ft) tall peak of Mount Kenya to wildlife-rich savannas—Kenya is also home to a thriving Instagram community.

Experience life in Kenya through the lenses just a few of the many Instagrammers that live there:

  • Mutua Matheka, Kenyan photographer — @truthslinger
  • Eston Whitfield, Nairobi-based pilot — @eston
  • David Ndirangu, Kenya-based photographer and graphic designer — @davideandr3
  • Erik Hersman, Nairobi-based engineer — @white_african

For a closer look at Kenya, explore the country through some of its most popular destinations:

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mexico city, d.f., User Feature, spotlight,

Spotlight: Mexico City (Distrito Federal)

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series we highlight Instagrammers from countries and cities with thriving communities.

In 2010, the Greater Mexico City population exceeded 20.1 million people, making the Federal District—known locally as the Distrito Federal or D.F.—the largest metropolitan area in the western hemisphere. The city was originally built by the Aztecs in 1325 atop an island in Lake Texcoco. The lake was drained starting from the 17th century and although none of the water remains, the city rests on the lake bed’s heavily saturated clay.

From the ruins of Teotihuacan to the city’s Plaza de la Constitución, or Zócalo, one of the largest public plazas in the world, there’s no shortage of scenes to capture in Mexico’s capital. To see those sights through the lens of locals, be sure to follow these Instagrammers:

  • Luis Cárdenas, photo enthusiast and lawyer by day — @elgatonegro_
  • Vicky Navarro, architect and interior designer — @lavicvic
  • Jacinta Lanz, creative director behind @colorsoftheweek — @lanzgg
  • Ana Laframboise, professional photographer and food lover — @analaframboise

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spotlight, User Feature, Tokyo, Japan,

Spotlight: Tokyo

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series we highlight top users from countries and cities with thriving Instagram communities.

As the largest metropolitan area in the world, Tokyo offers many places for Instagrammers to explore. From the crowds at the world-famous Shibuya Crossing to the city’s spectacular skyscrapers, there’s no shortage of scenes to capture and share in Japan’s capital. If you time your visit right, you can even catch a sumo tournament at Ryōgoku Kokugikan or cherry blossoms in bloom.

Tokyo is also home to a thriving Instagram community with frequent InstaMeets and photo walks. Here are just a few Instagrammers sharing their city with the world:

  • Tomoyasu Koyanagi, serene photos from in and around the city — @10_ya
  • @mamotoraman, colorful photos and bicycle tricks — @mamotoraman
  • Kohji Matsubayashi, a father capturing moments with his young daughter — @kohji405mi16
  • Azuma Suguru, minimalist photos that play with light and shadows — @airnude

By the way, we’re hiring in Tokyo! Join the Instagram community team — check out the job description and apply.

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spotlight, vancouver, user feature,

Spotlight: Vancouver

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series we highlight top users from countries and cities with thriving Instagram communities.

Vancouver, British Columbia, is a city of contrasts. The myriad skyscrapers that support the area’s dense population sit in stark relief to the pristine bay and lush forests surrounding the city. And nods to the region’s diverse cultural heritage are apparent throughout the modern city—from public art to First Nations-inspired architecture.

Vancouver is also home to a thriving Instagram community with frequent InstaMeets and photo walks. Here are just a few Instagrammers sharing their city with the world:

  • Flo Lum, a chef and photographer frequently out in nature — @flolum
  • @akaalec, minimalist black and white photos of architectural patterns — @akaalec
  • Scott Rankin, photos from Vancouver and its lush surroundings — @othellonine
  • Maurice Li, photographer with a love of nature and building patterns — @maurice

Explore other Vancouver Instagrammers or participate in a meet-up by following @InstameetVancouver.

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spotlight, bangkok, User Feature,

Spotlight: Bangkok (กรุงเทพมหานคร)

Spotlight Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series we’ll highlight top users from countries and cities with thriving Instagram communities.

In 2012, Bangkok, Thailand, proved to be one of Instagram’s most photographed cities. More photos were shared at Suvarnabhumi Airport than anywhere else in the world!

With such a vibrant Instagram community, how could we not do a Bangkok spotlight? To get a local’s perspective of Bangkok, be sure to follow these Instagrammers:

  • Athipan Wongsuebyut, graphic designer with a keen eye for patterns and close ups — @awnoom
  • Diawdd Pongsakorn, black and white photographer — @diawdd
  • @woody_chai, urban movement and architecture — @woody_chai
  • Zcongklod Bangyikhan, magazine editor-in-chief and cycling enthusiast — @zcongklod

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user feature, spotlight, melbourne,

Spotlight: Melbourne

Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series, Spotlight, we’ll highlight top users from countries and cities with thriving Instagram communities.

The city of Melbourne—Victoria’s capital and the second most populous city in Australia—was deemed the most livable city in the world two years in a row, causing a plethora of artists to move into the city’s limits. Due to the ever-changing skyline’s modern, cutting-edge designs and its diverse, historical architecture there is never a shortage of photographic inspiration.

Want to view Melbourne from an insider’s perspective? We put together a list of some amazing Instagrammers from in and around the city.

  • Kamil Sharaidin, Malaysian architect and photographer living in Melbourne— @kamilsharaidin
  • Farrah Allan, wedding photographer — @farrahallan
  • Stephanie Stamatis, stylist and designer with an affinity for rustic greenery — @stephanie_somebody
  • Cleo Coppinger, model and photographer documenting her day-to-day adventures — @cleocoppinger

To explore the city in depth, you can also browse the location pages for some of Melbourne’s more popular landmarks:

  • The Arts Center, known for its easily recognizable and iconic spire
  • Federation Square, a civic center and structure with unique and beautiful architecture
  • Eureka Skydeck 88, the highest public vantage point—285 meters (935 feet)—in the southern hemisphere.
  • Melbourne Cricket Ground, the tenth-largest stadium in the world, the largest in Australia, and the largest stadium for playing cricket.

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spotlight, south africa, location feature,

Spotlight: South Africa

Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series, Spotlight, we’ll highlight top users from countries and cities with thriving Instagram communities.

South Africa, the African continent’s southernmost country, boasts 11 official languages, three capital cities and some of the most photogenic landscapes in the world. Instagrammers both homegrown and from abroad have given outsiders a glimpse into this vast and diverse country, from the Namib desert in the northwest to the subtropical forests in the east to the coastline that stretches over 1700 miles (2700km).

Want an insider’s view of South Africa? Follow these locals to see the country through their lens.

  • Ofentse Mwase, a cinematographer snapping photos from Johannesburg and its outskirts — @unclescrooch
  • Alessio La Ruffa, taking beautiful photos in and around Pretoria — @alessiolr
  • Ross Pickford, a software developer sharing photos from Cape Town — @roscoedude
  • Gareth Pon, a filmmaker photographing Johannesburg’s cityscapes — @garethpon

To explore the country in depth, you can also browse the location pages for some of South Africa’s most popular destinations:

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Location Feature, iceland, spotlight,

Spotlight: Iceland

Since launching, we’ve seen Instagram spread from our headquarters in the Bay Area to every corner of the globe. In this series, Spotlight, we’ll highlight top users from countries and cities with thriving Instagram communities.

The island country of Iceland is best known for its volcanoes, beautiful waterfalls, northern lights and hard to pronounce, well, everything! It’s situated between the North Atlantic and Arctic Oceans, and the Mid-Atlantic Ridge slices right through the center of the small island nation. Though it is only 103,000 square kilometers (40,000 square miles), there’s no shortage of photographic terrain.

Want a first-person tour of Iceland? We put together a list of some amazing Instagrammers from in and around the country.

  • Hans-Olav, snowy scenery and daily life around Iceland’s capital city, Reykjavík — @solavander
  • Sig Vicious, graphic designer with an affinity for architecture — @sigvicious
  • Vala Halldorsdottir, biking and camping adventures around the island — @valahalldorsdottir
  • Anna Sig, stunning nature photography — @annasig

To explore the country in depth, you can also browse the location pages for some of Iceland’s most popular landmarks: