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Welcome to the Instagram blog! See how Instagrammers are capturing and sharing the world's moments through photo and video features, user spotlights, tips and news from Instagram HQ.

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Announcing Worldwide InstaMeet 10: October 4-5

For more information on how to find a #WWIM10 InstaMeet near you, visit our new Community site. Check out our Behind the InstaMeet series for practical tips on organizing a meet-up of your own!

On the weekend of October 4-5, join fellow Instagrammers around the world to celebrate #WWIM10, the 10th Worldwide InstaMeet. Gareth Pon (@garethpon), a filmmaker and photographer from Johannesburg, South Africa, started organizing InstaMeets in 2012 as “a fun way to discover the city and sneak into some unique places.”

“It became an awesome way to meet people and explore the common passion of photography,” he says. “The most special thing is being able to see people from so many different walks of life coming together and either discovering their creativity (that they never knew they had) or expressing their creativity among friends who share a common passion.”

Here are Gareth’s top tips for creating a great InstaMeet:

  • “Scout for good locations: People love exploring new places and the more photo opportunities the better!
  • Consider the time of day: We try always organize InstaMeets during “magic hour” for the best light.
  • “Create something shareable: I’ll always make what we call an ‘infogram’ to let everyone know there is a meet. The infogram usually has an image of the location with overlaid text of the location, time, date and hashtag. I then write up a short caption and add them temporarily to a blog post for anyone to download and post. That way people can easily spread the news about the InstaMeet.”
  • “Capture your InstaMeet: Besides always smiling and being friendly, I highly recommend documenting your InstaMeets. I try to capture the vibe of the meet in a little film or highlights video to extend the experience and I can use these videos as ways to promote future instameets.”

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Behind the InstaMeet: Grammin’ the ‘dam with @p_d_y

In this series, we hear from the Instagrammers organizing InstaMeets in different parts of the world. To view more photos and videos from Amsterdam’s Worldwide InstaMeet, browse the #giveadam2014 hashtag and follow @p_d_y on Instagram.

For Phil Yisrael (@p_d_y), an Amsterdam Instagrammer originally from Sydney, Australia, InstaMeets helped him make friends and meet people in the Netherlands. In May, he assembled a team to organize an InstaMeet in Amsterdam focused on bringing people together across the Netherlands and further afield in Northern Europe. Over the course of the weekend, more than 150 Instagrammers came together for one of the biggest InstaMeets the country has seen.

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Behind the InstaMeet: @boylagi, Jakarta

In this series, we hear from the Instagrammers organizing InstaMeets in different parts of the world. To view more photos and videos from the InstaMeet in Kenawa Island, browse the #explorelombok2023 hashtag and follow @boylagi on Instagram.

For Jakarta Instagrammer Boy Hardy (@boylagi), Instagram is not only a place to share his creativity, but also a channel to develop new friendships and explore his home country of Indonesia. Over the past two years, Boy has organized more than 20 InstaMeets across Indonesia, ranging from small groups of five people to large-scale meets with more than 50 people. One of the most memorable InstaMeets for Boy is #explorelombok2023, a meetup he organized with Instagram friends from different cities at a tiny resort destination called Kenawa Island.

Inspiration

Boy’s inspiration always comes from meeting people, especially those he has never met before in person. “We always like, comment and joke around on Instagram, and I thought why don’t we go outside and meet up—it would be fun to get to know these cool friends in real life,” he says.

The Kenawa Island meetup grew out of a conversation with some visiting Instagrammers he was hosting. The casual idea soon became reality: “I called my Instagram friends in Lombok and asked them to join and also help us with logistics. There also was one new friend, a traveller, who joined the trip,” he explains.

Organization

Boy says it took two months to organize the trip to Kenawa Island, but for this and other InstaMeets, he has a few simple tips for organizing an InstaMeet:

  • Spread the word about your InstaMeet: “I usually tell my friends one by one or through group chats on messaging apps. I don’t always announce the InstaMeet to everybody and will decide who to inform depending on the size I want.”
  • Look for great locations: “The most important thing is ‘safety first.’ There are so many awesome places to explore, but it’s generally easier if someone in the group is familiar with the location (or locations—it doesn’t have to be just one spot).”
  • Have confidence in the attendance: “Don’t be afraid no one will come to your InstaMeet. Even if it’s a small group, they will join.”

Reflection

Boy considers the past InstaMeets to be some of the most influential moments for him. “I’ve met so many new friends, and we’ve become a big family of Instagrammers in Indonesia. ‘From strangers to friends, from friends to family’—that’s what happens every time, but there still is something new in every InstaMeet.”

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Behind the InstaMeet: @firmanaldianto, Mount Bromo

In this series, we hear from the Instagrammers organizing InstaMeets in different parts of the world. To view more photos and videos from Mount Bromo, browse the #InstaMeetJiran hashtag and follow @firmanaldianto, @moriesadhtya and @rino_adlis on Instagram.

In late February, 12 Instagrammers—five from Malaysia and seven from Indonesia—gathered for #InstaMeetJiran, a four-day InstaMeet on East Java’s active volcano, Mount Bromo.

Inspiration

”#InstaMeetJiran happened because of the Malaysian Instagrammers,” explained Firman Aldianto (@firmanaldianto), an Indonesian Instagrammer who helped organize the meet-up.

"Since the last Worldwide InstaMeet,” says Malaysian Instagrammer Razieff (@razieff), “a group of us have organized several InstaMeets.” When they learned of last year’s meet-up on Indonesia’s scenic Mount Bromo, however, they were inspired to make a pilgrimage of their own.

"It was the first international InstaMeet I ever attended," Razieff says.

Organization

Firman says Malaysia Instagrammer “Shafiq (@shafiqanaksaleh_) contacted us Indonesian Instagrammers who live in Malang and told us of their plan to visit Indonesia.”

Alongside friends Mories Adhtya (@moriesadhtya) and Rino Adlis (@rino_adlis), Firman then spread the word to their friends throughout Indonesia. “First I told my friends from Malang,” explains Mories, “then I called some Instagrammers from Jakarta, Bandung, Bali, Surabaya and Makassar.”

In the end, the group included Instagrammers from Malaysia, Malang and Surbaya, many of whom were meeting for the first time.

Reflection

"This was a truly unforgettable experience," says Firman. Beyond Instagram, "we shared and learned about one another’s culture, tourism, cuisine and more."

Says Razieff, “Even though we’d never met in real life before, we all became close and still keep in touch.”

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Behind the InstaMeet: @jpanleu, Guatemala City

In this series, we hear from the Instagrammers organizing InstaMeets in different parts of the world. To view more photos and videos from the first major InstaMeet in Guatemala, browse the #InstaMeetGT hashtag and follow @jpanleu on Instagram.

For Guatemala Instagrammer José Pablo Anleu (@jpanleu), the people he follows on Instagram are a constant source of inspiration, helping him to develop his own eye as a photographer and expand his worldview. Inspired by the communities around the world he saw gather for InstaMeets, José decided to gather Guatemala Instagrammers together and kickstart an Instagram community just in time for the eighth Worldwide InstaMeet.

Inspiration

"I stumbled upon fellow Guatemalan Instagrammer Carlos Castañeda (@monodelespacio), met him in person and found a great friend to go and shoot with. We started going out and taking shots and had so much fun in the process that we wanted to replicate this in a bigger scale. Back then Instagram was barely being adopted around here, so we started putting together a bigger group with our friends, and it all started from there—the desire to nurture a creative community—because what makes Instagram beautiful is the human factor. That’s what draws me to Instameets, the people, many of whom I call friends now.

"Our Instameets are also our way to showcase Guatemala to the world—its people, sights and warmth. It’s our way of putting Guatemala on the map for the world to see and appreciate as much as we do."

Organization

"For our big meetup, we wanted to bring people to a historic place. Thanks to the support from local authorities, we decided upon Edificio de Correos, The National Postal Service central, which is a historic place and national landmark as the perfect place to explore.

"Before this meet, we had a small test run, exploring El Barretal, a coffee farm and ecotourism site, with a small group of friends using #chasingwaterfallsIM just in time for the #WWIM8. We had so much fun that we knew we had to take this experience to the next level.

"Then came our Edificio de Correos meet. To have access to such a beautiful building was unprecedented. The meet went exceptionally well. Being that it was the first big InstaMeet, we were nervous about the attendance—we honestly expected around 30 people, and to our surprise, over 140 Guatemalan Instagrammers joined us that day! To meet the faces behind the usernames was the best part, to share in person, laugh and go crazy together. Instagrammers as young as 13 years old to professionals of every field, we all shared an afternoon of good talks and awesome ‘grams."

Reflection

After his first two events, José Pablo has a few pieces of advice to share with those planning InstaMeets of their own:

  • Plan ahead and keep creativity in mind: “Planning ahead of time and getting all permits if they are necessary is definitely needed. That will guarantee a smooth experience without any setbacks. Getting support from local authorities to have access to otherwise out-of-boundaries locations will get people excited to go somewhere few have gone and get great images. That provided, spontaneity will take over. Just make sure the locations have enough visual richness to frame the creativity of a group of visually hungry Instagrammers!”
  • Have the community spread the word: “The best way to spread the word about an InstaMeet is through the people! InstaMeets are for the Instagram community and by the Instagram community so reach out to your local Instagram family to help spread the word! Word of mouth is powerful.
  • Put people first: “Something I learned from this meet is that community is first on Instagram. The pictures are beautiful evidence to the good times shared with like-minded individuals.

José Pablo also made a short film documenting the first Guatemala InstaMeet. See it below and check out our InstaMeet Documentaries channel on Vimeo for films from other InstaMeets around the world.

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Behind the InstaMeet: @sejkko, Lisbon

In a new series highlighting cities where InstaMeets happen across the world, we speak to the Instagrammers behind the scenes of organizing. To view more photos and videos from the recent Lisbon InstaMeet, browse the #TwinBridgesMeet hashtag and follow @sejkko on Instagram.

For Portugal Instagrammer Manuel Pita (@sejkko), Instagram is about more than just posting beautiful content—it’s about connecting with people.

The desire to bring together Instagrammers across Europe in the picturesque city of Lisbon led to an InstaMeet of great scale for the eighth Worldwide InstaMeet.

Inspiration

"There is a special brand of creativity in Instagram that carries an European signature, both in terms of aesthetics and concept," says Manuel. "With all this came the desire to explore the connections between Europe and other strong Instagram communities in the US, Asia and Latin America."

Manuel’s idea was to host simultaneous events at Lisbon’s Ponte 25 de Abril and San Francisco’s Golden Gate Bridge in the US to symbolize the European community’s connection with the rest of the world. He got in touch with San Francisco community organizers Brock Sanders (@mrbrock21) and Jim Barcelona (@barce) via Instagram Direct and set “a beautiful project” in motion.

"During several discussions with other Instagrammers—also enabled by Instagram Direct—I became aware of how important it is for the evolution of our communities to meet in person, to be inspired by the multiple dimensions of those we follow and admire. We also spoke about the importance of encouraging people to truly own the way they interact on Instagram."

Organization

Here are Manuel’s tips for organizing an InstaMeet in your city:

  1. "Make your passion for supporting a heterogeneous community of people, united by their expression through Instagram posts, be your first and foremost motivation. This does not exclude the participation of sponsors and brands. But the main goal, and the main idea of your meeting is to bring people who share their love and curiosity for Instagram together. This will ensure that anybody who wants to take part of your initiative will feel included and indeed find a meaningful place in the meeting you organize."
  2. "Find the right balance between giving structure (planning) and allowing self-organization by the people participating in the InstaMeet. The idea of such a meeting is not that there is a fixed itinerary, where everything on a list is done in order. But equally, it is not about people gathering in one place and getting confused about what is going on. There has to be a fair degree of planning of the key elements of your meeting, along with the wonder of discovering the shape it takes when it actually happens."
  3. "Pick a special feature of your city, the people in it or a theme to be highlighted in the InstaMeet. This will allow you all to tell the world a message about something unique. For the #TwinBridgesMeet, we used our bridge and the link it provided with the US community in San Francisco, but it could have been one of many other things about Portugal.”
  4. "One important thing the team in Lisbon—José Lourenço (@joselourenco) Gabirela Mateus (@gmateus) and myself—discussed in our post InstaMeet review was that, for a next event, we would encourage people to wear a name tag. This will make it easy for Instagrammers to interact.”

Reflection

The result was the #TwinBridgesMeet: two large groups of Instagrammers gathering to take photos and videos on Instagram more than 9,109 kilometers (5,660 miles) apart.

"The experience of reviewing the hashtag for our event is something I will never forget," Manuel reflects. "Many people were in Lisbon and San Francisco creating and capturing such a diversity of magical moments. Families with children, school friends, grandmas and grandpas, people on their bicycles, people with their pets, sunrise and sunset gazers, picnics and masqueraders. I found out about so many beautiful things that happened by carefully looking at what people had been adding."