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macy's thanksgiving day parade, current events, New York City, thanksgiving,

Experience Macy’s Thanksgiving Day Parade on Instagram

To see more photos and videos from the Macy’s Thanksgiving Day Parade, follow @macys, visit the location pages for Columbus Circle, Times Square and Herald Square and browse the #MacysParade hashtag.

During Thanksgiving, people across the United States get together with family and loved ones to reflect on the past year and give thanks for the bonds they share. For those in New York City—and the millions who tune into the live broadcast—Thanksgiving also means joining hundreds of thousands of other New Yorkers to witness the Macy’s Thanksgiving Day Parade.

Today’s procession, which marks the 87th Macy’s parade, kicks off from 77th Street and Central Park West at 9am ET and makes its way south to Herald Square on 34th Street. The annual celebration is known the world over for its giant—and photogenic—balloon floats, many of which top three stories in height.

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Macy's Thanksgiving Day Parade, New York City, thanksgiving,

Macy’s Thanksgiving Day Parade in New York City

To see more photos from the Macy’s Thanksgiving Day Parade, browse the location pages for Columbus Circle, Times Square, Herald Square, and the Macy’s Parade Balloon Inflation area.

The 86th Macy’s Thanksgiving Day Parade kicked off at 9:00AM EST this morning in Manhattan. Elaborate balloons, floats, falloons (float-based balloons) and balloonicles (self-powered balloon vehicles) snaked their way from 77th Street and Central Park West down 6th Avenue to Herald Square.

U.S. chain store Macy’s started the tradition in 1924. At the time, many of the department store’s employees were first-generation immigrants who were proud of their new American heritage and wanted to celebrate Thanksgiving with a festival similar to ones their parents had loved in Europe. At the end of that first parade, as has been the case with every parade since, Santa Claus arrives in Herald Square to ring in Christmas and the holiday season.