Nonprofit organizations are using Instagram to connect with their supporters and share their missions through photos. Take a look at the different ways these three organizations are using Instagram to tell their stories.

Robin Hood NYC

Robin Hood (@robinhoodnyc) holds steadfast to a single mission: to fight poverty in New York City. The organization is using Instagram to live stream fan photos from a benefit concert on 9 June in Central Park featuring the Black Eyed Peas and worked with HD MADE to develop a custom photo visualization using Instagram’s API.

This is the site that will be projected around Central Park during the Black Eyed Peas concert this Thursday, 9 June at 7:30PM.


Today is World Oceans Day, and Oceana (@oceana) is encouraging Instagrammers to share their photos of the ocean. Tag them #ocean to include them among the more than 12,000 ocean photos already on Instagram. Check out @oceana to see beautiful ocean photos and learn more about this fantastic organization that describes itself as: “Hating on offshore drilling, destructive fishing, and pollution. Loving up turtles, sharks, and clean energy.”

Surprise stowaway in Galapagos


charity: water (@charitywater) is a non-profit organization bringing clean, safe drinking water to people in developing nations. On Instagram, the organization shares photos from the field, such as people celebrating the completion of a new charity:water well in their town, as well as snapshots from around the charity:water headquarters. Here’s a photo of the cutest donation check they’ve ever received!

@charitywater: “Today we received the cutest check ever. An eloquent poem, a check written carefully in Magic Marker and a few packets of Chiclets! Thanks to Ruby, Esme and the rest of the Madia family! Their $5,000 will sponsor a water project for people in need. Learn a little bit more about their mission to help change the water crisis.”

Know any other nonprofit organizations using Instagram in innovative ways? We’d love to hear about them. Just send an email to and let us know!