Exploring the 2013 Serpentine Pavilion on Instagram
For more photos and videos from this year’s Pavilion, explore the Serpentine Pavilion by Sou Fujimoto location page.
Since the year 2000, London’s Serpentine Gallery (@serpentineuk) has invited a different notable architect to design a structure—the Pavilion—on their lawn to showcase contemporary architectural practice. While past invitees include legendary Brazilian architect Oscar Niemeyer and Chinese artist Ai Weiwei (@aiww), this year’s architect is 41-year-old Sou Fujimoto—the youngest architect to receive a Serpentine commission yet. Fujimoto has constructed a 350 square-meter structure made of delicately latticed steel poles that questions the relationship between architecture and nature.
Recently, the Gallery also commissioned London-based studio United Visual Artists (UVA) and creative agency My Beautiful City (@mybeautifulcity) to install a series of LED lights throughout the pavilion for the 2013 Summer Party. For the event, the lights flashed and pulsated to mimic the electrical charges active within a storm cloud while a perfectly synchronized soundtrack of electrical buzzing and rolling thunder brought the experience to life.