Weekend Hashtag Project: #WHPbigreveal

Weekend Hashtag Project is a series featuring designated themes & hashtags chosen by Instagram’s Community Team. For a chance to be featured on the Instagram blog, follow @instagram and look for a photo or video announcing the weekend’s project every Friday.

The goal this weekend is to reveal something unexpected through video. This is a common technique in movies, and now with this weekend’s Hashtag Project it’s your turn to try! Some tips to get you started:

  • Pan slowly: To avoid confusing a viewer’s eye (and inducing motion sickness) move your phone at a controlled, sustained rate. Go slower than you think you need to—and then go slower than that.
  • Timing is everything: Have an appropriate build up to your big reveal. Don’t reveal your surprise too early or you’ll lessen its impact.
  • Surprise us: What you reveal can be anything. Have fun with it, and show us something funny, beautiful or unexpected in any way.

PROJECT RULES: Please only add the #WHPbigreveal hashtag to videos taken over this weekend and only submit your own videos to the project. Any image taken then tagged over the weekend is eligible to be featured right here Monday morning!